LICENSED BRANDS
Mares
Born from the genius of Ludovico Mares in 1949, the Mares brand has grown globally in the supply of diving equipment.
Since 1971, it has been part of the HEAD Group, the undisputed leader in sports equipment, high-quality clothing for athletes and players of all levels.
The latest addition to the stable of bs-lab licenses, Mares is entering the footwear market thanks to a dedicated team that is creating an exclusive collection inspired by the aquatic world, taking care of the entire development process, from design to distribution.
Well-made product, target price 50/95 € to the public, positioning on the medium market, collection with a sporty – heritage flavor.
Made with researched technical materials, design and shapes studied for leisure, comfort ensured with the use of “Ortholite” insole on all structures.
Features designed to translate this brand from the underwater world to dry land with a recognizable style.
MARES
Aquadrena
bs-lab believes strongly in this brand, for which it created the model with Aquadrena technology, a draining system that frees the shoe from water through the pressure of walking.